A short trailer for the Aware series.
Aware poster
A frame from episode 1 of Aware.
Bachelor of Creative Media Production
As director of Aware, I helped to craft the project in all stages of production. However, I felt that my primary role was facilitating a group environment where each member could have critical, creative input. I am grateful to be part of a project which we hope will have real-world impacts outside of the Creative Media Production degree.
Aware is a short film series that aims to grapple with the lack of representation in the media showing the uncomfortable realities of drug and alcohol use in Aotearoa. In collaboration with the New Zealand Drug Foundation, our project strives to create a fresh perspective on today’s drug and alcohol advertising. We aim to replace the age-old ‘just say no’ message with a new harm reduction ideology.
Aware is a short film series that aims to grapple with the lack of representation in the media showing the uncomfortable realities of drug and alcohol use in Aotearoa. In collaboration with the New Zealand Drug Foundation, our project strives to create a fresh perspective on today’s drug and alcohol advertising. We aim to replace the age-old ‘just say no’ message with a new harm reduction ideology.