Hannah Avery

DIVVY

Bachelor of Design with Honours

‘Divvy’ is a soda water company that wants to use socialising over a few drinks as an opportunity to spark conversations and discussions between friends, family, and acquaintances. Divvy’s brand identity and packaging design is used as a tool used to initiate a discussion though using prompted conversation cards. The cards facilitate interaction between the product and the consumer, encouraging them to interact with their immediate peers in a meaningful way.